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shellchua |
Customer Acquisition Cost Calculator
Mar 31 2008, 6:14 PM EDT
This is a link to the a customer acquisition cost calculator online. Check out the link to see how useful it is.http://www.panalysis.com/customer_acquisition_cost/ Do you find this valuable?
Keyword tags:
branding
messaging
Positioning
Unique
value
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kjdean |
1. RE: Customer Acquisition Cost Calculator
Apr 2 2008, 9:04 AM EDT
This is a very helpful tool. Great formula Acquisition Cost = ((Website Development Costs / Expected Life of website) + Monthly Promotion Costs + Monthly Maintenance Costs) / New customers) I assume that Monthly Promotion Costs = SEO/SEM
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